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Svadya

Beekeeping In Recycled Crates, Couple Earns Rs 12
Lakh Selling Organic Honey


Gujarat-based couple Himanshu and Tanvi Patel run Svadya, which sells organic and raw honey, for which they practice beekeeping. This also serves as an alternative to the use of chemicals on their farm.

They left their jobs when they realised that their agricultural land was laden with chemicals by the farmer who had leased it. At the time, Himanshu, a mechanical engineer, was working as a senior manager at the JSW power plant. Tanvi was a school teacher.

In 2019, the duo began their organic farming journey. While looking for alternatives to harmful pesticides, beekeeping popped up during one of their internet searches.

“If the crops and vegetables receive enough pollination, the growth can be faster. We first experimented on our own and then got training in beekeeping from the Krishi Vigyan Kendra (KVK),” Tanvi tells The Better India.

This knowledge has been incorporated into their homegrown honey brand Svadya, which today has a presence across the country. They began with just one or two wooden crates of honey, gradually increasing to 100, and then 500.

The duo shares how they not only developed their venture of selling raw honey, but also helped farmers from the neighbouring farm shift to organic cultivation

The set up


Bees can die instantly if they inhale chemicals within a radius of 3-4 kilometres. When the ones in Tanvi and Himanshu’s experimental crates died after inhaling chemicals from the neighbouring farm, the couple lost close to Rs 3,60,000, they say.

So by the next season — between October and April — they migrated the boxes to the other end of the farm. They requested the neighbouring farmer to give up chemical farming on 3 bighas (1 bigha is 0.275 acre) of his land.
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